URBAN TOAD MEDIA
What began as an idea soon evolved into a full-time dream for best friends Dawn Siewert and Darren Losee. Dawn took the first leap of faith, fully committing herself to starting Urban Toad Media, while Darren contributed his nights and weekends. Soon after, they were both working as a full-time team from their office in downtown Fargo.
Urban Toad Media offers a broad spectrum of graphic design, brand identity design, advertising and marketing services and professional photography. In the past five years, they have provided F-M area clients with outstanding work that enables their businesses to thrive.
Feeling there was a void in the area's publications for men, Dawn and Darren harnessed past experience with magazine design, publishing and professional photography to create one of Urban Toad Media’s most well-known undertakings —The Good Life Men's Magazine. Highlighting the different sides of Fargo-Moorhead's most recognizable or under-appreciated men, the publication has grown in recognition since its first issue hit the racks in 2013.
Whether they’re working with each other, their writers or their clients, Dawn and Darren always manage to keep work fun, lighthearted and meaningful.
GRAPHIC DESIGN AND PROFESSIONAL PHOTOGRAPHY • PUBLISHERS OF THE GOOD LIFE MEN'S MAGAZINE
THE CREATIVE TEAM
Co-founders of Urban Toad Media. We love what we do!
No job is too big or too small. From business cards to billboards we do it all.
The platinum, short hair. The glasses.
The cats. Dawn stands out for many reasons, including her design skills, honesty and ambitious work ethic. An experienced graphic designer, she’s a stickler for details and has contributed to the Fargo design scene for 12 years. Dawn is co-founder, co-owner and co-editor of Urban Toad Media and The Good Life Men's Magazine. Outside of work, she loves to travel, draw, journal and—
did you notice she likes cats?
A self-professed hockey fanatic, sock junkie and shoe hoarder, Darren's humorous and compassionate personality permeates his everyday work. A professional photographer for 10 years, he has photographed everything from professional sports teams to world-famous musicians, high-profile clients to products with high alcohol content. Darren is co-founder, co-owner and
co-editor of Urban Toad Media and
The Good Life Men's Magazine.
SOME OF OUR FAVORITE CLIENTS
Dawn and Darren have done such a great job helping with my marketing for several years now. They are experienced, professional and easy to work with! I use them exclusively to design many of my ads and rely on their knowledge and expertise in many different mediums I advertise with.
Jim Boulger / Boulger Funeral Home
Great people, intense passion, obvious talent. It was a great pleasure working with Urban Toad for our recent fitness competition, The Dakota Games. Very responsive and fast turnaround. I know where to go the next time I need design and media work.
Jessica Grondahl / CrossFit Fargo
A huge thanks to the nicest folks we met and worked with in Fargo. They made our event so much better with quality photographs and the smoothest customer service around. You guys rock!!
Christopher L. Stockdale
I’ve been partnering with Urban Toad Media for the last year on all my media and design needs. I cannot write enough good things about the team. The professionalism and attention to detail they apply on every project is inspiring! It is this partnership with Urban Toad Media that allows me to illustrate the difference between my organization and the competition. When you work with the team at Urban Toad Media you won’t be disappointed!
Skyler Severns / Tetragen
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